Publishers Build Their Business with adMarketplace
adMarketplace gives you the data and tools you need to increase your yield
Find Advertiser Coverage
Compare what your users are searching alongside adMarketplace advertiser coverage. Use our top keyword coverage report to connect your traffic with adMarketplace advertisers.
Eliminate Invalid Clicks
Tired of black-box traffic quality management from the major search engines? adMarketplace discloses invalid reasons so that publishers can improve their traffic quality.
User Retargeting Drives Relevancy
adMarketplace's user retargeting engine leverages search history from 150 million users worldwide to display relevant ads. With our deep search history and performance data, user retargeting is especially effective for difficult−to−monetize keywords including long-tail queries and navigational terms.
In the case study below, you can see how user retargeting continued to increase yield and coverage as it collected more user data over time.
Dedicated Publisher Support from the Search Syndication Leaders
adMarketplace has redefined what it means to form a partnership with XML publishers. Yield Analysts focus on specific publishers, fostering close working relationships, including implementation support. Analysts provide the deepest technical knowledge of every publisher tool and are available anytime by live chat, email, or telephone.
| Attribute | |||
|---|---|---|---|
| CPC Bid included with Ad Response | |||
| Bidding by Placement ID | |||
| Ad Selection | Yahoo | Publisher | |
| Finalized Revenue Reporting | < 40 days | < 37 days | 2 days |
| Invalid Click Reasons Disclosed | |||
| Unlimited Placement IDs | |||
| Add sources without SPAF approval | |||
| Performance Scoring by Placement ID |
adMarketplace's transparent platform enables advertisers to increase bids for the best-performing traffic sources. Performance-based pricing coupled with their advanced retargeting engine has increased our yield tremendously over the past six months while growing our daily payouts. I would highly recommend adMarketplace to any publisher looking to increase their overall yield.