The adMarketplace Technology Stack
Three integrated technology layers. One relevance platform.
Consumer intent understood, matched, and answered in under 20 milliseconds. So consumers find what they're looking for, and every moment of discovery counts.
It starts with a prompt
The adMarketplace Intelligence Layer
How they work together
Surface
Where the query begins. The publisher surface is where a consumer expresses what they are looking for. Every query that enters our system starts here.
Intent layer
Intent without identity. We separate reasoning from response to extract commercial meaning from every query, so sponsored results are relevant, private, and built on what consumers are actually doing right now.
Decision & Relevance layer
Arena turns intent into monetization results by combining semantic relevancy, auction dynamics, prediction, and optimization. It’s not a feed; it’s the engine that helps the highest-value relevant ad win.
Optimization & Intelligence layer
The activation, optimization, and reporting layer that makes advertiser execution easier and more transparent.
Built for the way consumers search today
The time it takes to match consumer intent to the most relevant ad
Products indexed in our catalogue
adMarketplace has built the infrastructure to monetize evolving discovery. Three proprietary technologies working together to extract consumer intent meaning, match to relevant ads natively, and optimize advertiser performance.
Full-funnel intent media.
Full-service campaign support.
From setup and optimization to reporting and insights, adMarketplace helps advertisers activate every stage of consumer intent with confidence.
For Advertisers
Consumers are expressing intent across emerging discovery surfaces that your current campaigns can’t reach. See how adMarketplace's relevance layer can help.
For Publishers
The right ad at the right moment improves the user experience. Find out how adMarketplace's relevance layer makes it possible.
