Adam J. Epstein (right) testifying on direct examination by Department of Justice's lead trial attorney David E. Dahlquist (left) before Judge Amit Mehta (center) during the US v. Google antitrust remedy trial hearing on April 28, 2025.
Judge Amit Mehta’s remedy calls for Google to syndicate its search data and restricts its ability to enact exclusivity deals in a move that will build a bridge over Google’s data moat to the next generation of search.
adMarketplace Co-CEO Adam J. Epstein testified about the impact of a syndication and data sharing remedy on the search markets.
adMarketplace authored a memo proposing search syndication licensing to restore competition to search markets Google has monopolized.
Judge Mehta’s decision in the US v. Google trial found that Google is a monopolist in two search markets, violating Section 2 of the Sherman Act.
adMarketplace maps out how Search Syndication + GenAI will promote competition among search results and ad providers.
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