Our media products deliver relevant messages through our flexible ad formats, after understanding and shaping the consumer’s intent.
Delivers relevant messages before a consumer begins searching.
Delivers relevant results in real-time as consumers are typing in search terms.
Delivers relevant results after a consumer searches.
Consumers using a browser or browser extension
Consumers using a shopping app where financing is available
Consumers researching their purchase options
Intent is defined as what a consumer is expressing interest in to solve their needs.
Intent is expressed using different consumer actions, defined as intent types.
Intent signals help us understand a consumer's intent. There are two ways a consumer can signal intent:
by opening an app/site
with a partial or complete search term
A consumer has opened the app/site to begin searching.
A consumer is browsing for products within a category.
A consumer is searching for a specific product.
A consumer is looking for a specific brand.
We help you maximize reach and improve efficiency so that you can grow your market share, outpace your competition, and win the search.
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Bypass the legacy SERP and increase brand awareness and engagement across the consumer journey with native search experiences.
AMP Find media engages consumers as soon as a browser or app is opened — before a single keyword is typed.
AMP Suggest delivers relevant results in real-time as consumers are typing in their search queries.
AMP Results provides consumers with relevant results after their initial search, before they make a purchasing decision.
Our AMPlify platform empowers advertisers with efficient end-to-end workflows and dynamic, auction-based media serving without you having to lift a finger.
What you get:
Assess media value accurately and transparently with data-driven measurement and directly comparable metrics.
Align on campaign metrics to evaluate AMP placements accurately and credibly.
Gain full transparency around media effectiveness through open source MMM and models.
Leverage performance data and publisher trends to identify growth and optimization opportunities.
Quantify the value of AMP media vs. standard search ads with AMPScore™ & PubScore™
Unlock a fast-growing consumer base using AI agents and apps to search and explore information on the open web.
Leverage large language models (LLM) to maintain human-like conversations with users and serve more relevant results.
We help you maximize reach and improve efficiency so that you can grow your market share, outpace your competition, and win the search.