adMarketplace Achieves SOC 2 Compliance, Strengthening Commitment to Data Security

NEW YORK, NY, Dec. 5, 2024 – adMarketplace, the leading native search advertising provider, today announced the completion of its System and Organization Controls (SOC) 2 Type I and Type II audits, achieving compliance with the leading industry standards for data security and availability. The SOC 2 reports align with adMarketplace’s ongoing commitment to provide a secure and continuous data environment for our advertiser and publisher partners. 

Developed by the American Institute of Certified Public Accountants (AICPA), a SOC 2 information security standard is a report that validates controls relevant to security, availability, integrity, confidentiality, and privacy. SOC 2 has a rigorous requirement on how companies handle customer data and information. 

“adMarketplace is committed to innovating native search advertising solutions, and ensuring data security helps us build forever partnerships,” said Adam J. Epstein, Co-CEO and President of adMarketplace. “Achieving SOC 2 compliance reinforces a mutual level of trust with our partners that critical business data is safe in our hands.”

Both audits were completed with the help of Johanson Group LLP, a premier certification body helping organizations obtain and maintain global compliance standards. Johanson Group attested to adMarketplace’s information security controls meeting the SOC 2 standards for data protection and availability.

About adMarketplace:

adMarketplace is the largest global marketplace for Native Search advertising. For over 25 years, we’ve connected brands with consumers at the moment they express commercial intent beyond legacy search engines.

Today, our Native Search solutions are exclusively integrated across next-generation platforms where discovery happens, including web browsers, Buy Now Pay Later apps, and AI chat surfaces. Powered by vector search technology, our platform delivers relevant text and product ads that match consumers with the brands, products, and offers they’re actively seeking.

Our award-winning culture is grounded in the principles of Curiosity, Collaboration, Creative Conflict, Commitment, and Competitiveness – our 5Cs. These values drive us to turn complexity into clarity and create measurable value for consumers, advertisers, and publishers alike. Learn more about adMarketplace by visiting our website and following us on LinkedIn and Instagram.

Media Contact:

Haidi Kelly, SVP of Marketing

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View press release here.